http://thebrandingblog.com/branding/brands-deserve-a-palette-of-color/ information and strongly-held opinions concerning branding and positioning Thu, 22 Jul 2010 08:07:42 +0000 hourly 1 http://wordpress.org/?v=3.0 http://thebrandingblog.com/branding/brands-deserve-a-palette-of-color/comment-page-1/#comment-34141 Dave Wilkinson Thu, 31 Jan 2008 11:37:42 +0000 http://thebrandingblog.com/branding/brands-deserve-a-palette-of-color/#comment-34141 Good post Martin. Your point about the branding color applying to more than just the logo is a powerful one. Recently a new company opened up in our neighborhood, and they've really gone to town on the branding. Everything is color co-ordinated, from cars to uniforms to buildings to stationery. It's refreshing to see such consistency. And it helps that they kept the color palette to just 2 colors with an accent. Good post Martin. Your point about the branding color applying to more than just the logo is a powerful one. Recently a new company opened up in our neighborhood, and they’ve really gone to town on the branding. Everything is color co-ordinated, from cars to uniforms to buildings to stationery. It’s refreshing to see such consistency. And it helps that they kept the color palette to just 2 colors with an accent.

]]>