Let Google find you some brand name candidates.
It’s such a powerful search tool that there are several ways you can generate name candidates. Some produce lists and some point you to specific resources.
First, if you use the Google Toolbar on Internet Explorer, Google presents a roll-down menu of “suggestions†once you’ve typed in a keyword. For instance, here’s the suggestion list it produced when I typed in “sunâ€:
sunshine
sunglasses
sunset
sunrise
Sunday
Sunday Times
Sun Belt
Sun Java
sun up
sunscreen
Suntrust Bank
The beauty of this tip is it’s already a step you’d take anyway for the next tip.
Find glossaries on web sites by typing in a phrase or keyword and affix “+glossary†after the word in the Google search box. You can do this with product categories, industries, markets, professions, crafts, as well as descriptive keywords. Here’s what happened when searching “sun+glossaryâ€
The Daily Sun Glossary of Solar Terms
MOON – SUN GLOSSARY OF TERMS
Sun Expert Answers | You have Sun questions. We have answers
Basic Sun Glossary
SunGloss Help- Search and Export
Those are all from page 1, and there were over ten pages. Granted, all of them won’t be relevant, but five from ten first-page “hits†works for me.
Also, by using your keyword with “+synonyms†you can get entries like those below. There were 166 entries.
Sun – Synonyms for Sun from Bibliodata
Sun quotes & quotations
Definition of Shade
sun – Synonyms from Thesaurus.com
Perhaps you’ll learn some new terminology you can use in promotional copy as well.
Martin Jelsema
303-242-5975
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2 responses so far ↓
1 Steve Woodruff // Jul 3, 2007 at 3:43 am
Martin – great tip! Esp. the +glossary tip, which I’ve never heard about before.
2 ModernMagellans // Jul 3, 2007 at 5:17 pm
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