http://thebrandingblog.com/brandmanagement/packaging-your-brand-do-you-give-it-the-attention-it-deserves/ information and strongly-held opinions concerning branding and positioning Fri, 20 Apr 2012 06:35:18 +0000 hourly 1 http://wordpress.org/?v=3.3.2 http://thebrandingblog.com/brandmanagement/packaging-your-brand-do-you-give-it-the-attention-it-deserves/comment-page-1/#comment-38168 What is Your Trade Dress Addressing? | Movéo: Get There Mon, 13 Feb 2012 17:24:52 +0000 http://thebrandingblog.com/brand-management/packaging-your-brand-do-you-give-it-the-attention-it-deserves/#comment-38168 [...] is undoubtedly important in the B2C world as evidenced by Martin Jelsema’s recent commentary, "Packaging Your Brand: Do You Give it the Attention it Deserves?". Less obvious, but just as important, is packaging for physicians and healthcare systems. The [...] [...] is undoubtedly important in the B2C world as evidenced by Martin Jelsema’s recent commentary, "Packaging Your Brand: Do You Give it the Attention it Deserves?". Less obvious, but just as important, is packaging for physicians and healthcare systems. The [...]

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