Brand naming resources abound on the internet.
Here are two Iâ€™ve used with some success even though they arenâ€™t exclusively created for naming companies or products.
The first is an authority site concerned with the creative process. Itâ€™s called GoCreate.Com. It provides links to creative systems, software, techniques, and other resources promoting and aiding creative thought and action. Two resources youâ€™ll find listed on the home page are specifically helpful directories of resources:
In the Creativity Toolbox youâ€™ll find several relevant naming resources, including Brainline where you can ask others to help youÂ in an on-line branstorming session, Naming Prompts which stimulates lateral thinking through slightly off-beat questioning, and the Rhyme Zone where you enter a word and ask for rhyming words or synonyms or more sophisticated searches like matching consonants only.
Head Shed contains most of the same resources as Creativity Toolbox, but you may find some different nougats there of interest for your particular naming project, or for other creative explorations.
The second resource is word-oriented. Itâ€™s called Lexical FreeNet. It proclaims to be a â€œconnected thesaurusâ€. You type in a couple of words and select whether you want the online program to generate relationships, connections, intersections, etc. The most meaningful Iâ€™ve found is asking for a â€œSubstringâ€ which â€œfinds words that contain the first as a substringâ€â€”i.e., variations on the theme. Thereâ€™s a lot of power in the programeven though most is not applicable to naming. However, if youâ€™re fascinated by words and their relationships, youâ€™ll find this site satisfying.